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Hem 2007 {Stockholm}

I think I’d mentioned before heading up to Stockholm that I wanted to visit their home show called Hem 2007 (Hem is Swedish for Home). And I did! Ready to visit along with me? Good. Here we go!

Hem ’07 was held at Stockholmsm?ssan, a huge trade fair center only a 20 minute train ride from downtown Stockholm.

Upon entering the exhibit hall, you turn right and enter the “Inspiration and Trend” hall, which is where I spent the day. There were other exhibit halls, but those mostly focused on appliances and such — all things that I have absolutely no interest in because if it won’t fit in my suitcase, I figured I didn’t need to bother. :) The Inspiration and Trend hall had lots of exhibitors with items you could purchase, so this was the ideal place for a design hungry girl to make a bee-line for. But first, I have to show you this beautiful restaurant to the left, it’s called the The Garden and featured some of the best design elements, from the lighting (overhead) to all the Josef Frank fabrics that are so popular in Sweden.

I think every home has at least one throw pillow designed by Josef Frank, so if you’re looking to mimic Swedish design in your own home, take note. You need something from Svenskt Tenn somewhere to truly be a wannabe Swede. :)

The first exhibit I enjoyed looking at was called “Up Side Down” styled by Synn?ve Mork for Elle Interi?r. I was excited to see that Elle Interi?r also had a booth where they offered current and back issues of their magazine for only a few dollars, it was heaven. I hope that American magazines hop on this idea and do the same in the big U.S. shows because I’m sure many would love to scoop up past issues for a good price.

As you can see, I clearly had no problem scooping up magazines. :)

I started to spot some trends, black, white, natural wood, metallic gold, and a few Asian finds. Nothing new but still fun to see.

I absolutely adored this light but couldn’t find any information about it. I like the shadows it casts, it really captivated me.


These rooms (below) were created by Helena Sandberg and Jimmy Sch?nning, both Swedish stylists. The theme chosen was “Personality” showing three living rooms – one white, one black, and one in black, white, with gold accents. The black room felt unusually warm – the wood, leather, and wool felt contributed to that. Despite the nice design of this space, it didn’t make an impression on me, I didn’t connect to it on any level as I couldn’t imagine living in a space like this at all. It felt a bit heavy and draining. Not for me. But the white on the other hand…

This was my favorite space of the three, the all-white living room, complete with a white vacuum, which I would definitely own. The eye is a photo tile (above) by Fotokakel, a company that had a booth at the show displaying their new photo tiles. You can take whatever image you like and they’ll create tiles for your home. I think this could become a trend, but given that tiles are a long term investment, you’d need to carefully select your image because once it’s installed, you can’t easily change your mind.

I loved the ping pong ball light, it reminded me of a mini version of the Troy light designed by my friends Marcia and Paul of Zia-Priven. I also love this metal cut out chair in white. Oh so pretty!

{edit: found the name/website!} I couldn’t help but notice the very Scandinavian style shoes on the staircase designed by Asa Westlund, they’re called There Goes The Neighborhood. I’ve seen them in lots of Jeu de Paume books. I adore these shoes and I kept hoping I’d find a pair whenever I went shopping because I think they’re just adorable. I would use them as a bit of a prop for my home, I think clothing and shoes can definitely add a decorative element if displayed in the right spot, don’t you? I wonder how long before Anthropologie picks these up…

This is the Cosas booth, where I met fellow blogger Anneli Levin and purchased a Swedish horse and some Karin Eriksson ceramics. Anneli was so nice to meet, I’ve admired her blog for a long time so it was exciting to meet her in person. I didn’t expect that Cosas would have a booth at Hem ’07, so it was a very nice surprise for me to bump into her. Here’s a grouping of images that Anneli took and arranged herself, I just love this collage and have to show you it. I hope she doesn’t mind. :)

Cosas carries a popular ceramic cup designed by Anna Svensson, voted as one of favorites from this show by Elle Interi?r.

Along with this tray designed by Liebling (love their patterns). Here are a few shots of the Liebling booth, one that I wished I’d lingered at but by this point, I was starting to get a bit overwhelmed!

And this is jewelry designer (above) Catrine ?berg of Cooee, who helped me select a necklace from her line. Imagine two acrylic heart pendents, one clear, one silver, dangling on a long silver box link chain. I love it! In fact, I fell head over heels for all of her designs (you have to visit her website). Psst: She is actively looking to network with some stores in the U.S. to carry her line, so if you’re a shop owner, contact Catrine and tell her that you read about her on decor8 since she knows who I am now (we met at the fair). Her jewelry was a huge hit at the show, the foot traffic was incredible, she’s quite a popular lady!

Here’s a room designed for a teenager that I liked by Jan Rundgren. I liked the lamp the best but again, couldn’t find information regarding the source.

I couldn’t resist snapping a photo of these gorgeous trays! I wanted them all. So hard to resist.

And these great chairs (above), designed by Carl Malmsten, were another favorite of Elle Interi?r at this show.

And finally, here are some pillows I liked from Kreativ Insikt. Not a lot of pillows at this show, or textiles, so it was a bit sad for me because I was expecting to see a lot of prints and patterns and instead I found mostly black and white.

Summary: Hem 2007 was a bit small and honestly, a little dull to be set in such an innovative capital city like Stockholm. Outside of what I’ve featured in this post, the many additional booths (not shown) felt very dismal and somewhat tacky even – and the room arrangements I saw did not inspire me so I didn’t bother photographing them. I got the sense that other attendees they felt exactly the same, so I’m not alone in this. However, the fact that I had the opportunity to attend was extremely exciting and an experience I won’t forget, so for me, it was worth it to be there. Plus, I was able to meet some nice people and see some beautiful things, so I can’t complain too much!

Would you like to see additional coverage of Hem 2007? Visit Emmas Design Blogg and The Style Files.

(images from holly becker for decor8 with the exception of the anna svensson cups, photo by cosas)

Posted in shopping, travel, trends on October 15, 2007
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Mel Lim Wall Decals {new}

If you know Joy by Mel Lim stationery, and how could you not since she’s popping up everywhere, then you’ll love knowing that she has her hands in the wall decal biz now designing for Blik.

Oh yes, it’s true. So you can adorn your walls with her lush designs of happy, pretty, swirly things. Great for adults and kids, and since each element is a separate sticker, you can arrange them however you’d like. Big plus. More information here.

(images from mel lim)

Posted in diy on October 11, 2007

Hop Skip Jump

I can hardly contain my excitement, so I have to share with you my new dolly with rosy cheeks made by Fiona from Hop Skip Jump in Australia. Would you like to meet Juliet?

Fiona is a super talented lady and when she sends an email stating that her dolls or monkeys will be in her etsy shop, you know you better set your clock because if you snooze, you lose! Her dolls sell out the instant she posts them on etsy and I always miss them despite how hard I try to log in at the exact time. Happy to say, I finally have a new doll from Hop Skip Jump and I can’t believe it.

My love for handmade dolls goes way back, as my aunt always made dolls and bears for me and I still remember the excitement when a box arrived from auntie Patty in the mail. One day when I have children of my own, I want to sew dolls for them just like this one.

(image from hop skip jump)

Posted in Arts + Crafts, etsy on October 11, 2007

Hotel Rival {Stockholm}

You know you’re in for a treat when the hotel you stay in is partly owned by Benny Andersson, one of the members of Abba. And when you see that they have a brochure that looks like this, the anticipation builds because you assume the place is going to be quite special… And with a website like this, Hotel Rival really knows how to build anticipation. But the question I had before arrival was, will it stand up to its claim of being a posh retreat?

Oh yes, it did. It surpassed my expectations, and given that we only paid around $150 USD per night, Hotel Rival is quite the budget find. Located at Mariatorget 3 in S?dermalm, the trendy southern island facing a quaint square complete with park and fountain. There are tons of nearby cafes, restaurants, shops, even a grocery store around the corner for picking up the toothpaste that you forget to pack. The super clean subway is one block away and the neighborhood was safe and clean, extremely quiet at night (except for the church bells) so you’d never guess that you were in the center of the city.

The hotel has a restaurant, cafe, bakery, meeting facilities, even a movie theatre – so there’s no such thing as feeling stranded in the middle of nowhere – this hotel has it all and is located in the center of all the action. Just a short stroll to the waterfront, too. Another Stockholm bonus – the salty fresh ocean air. I loved it.

This is the lobby, and the image in the top right corner is of the bar area (I didn’t take that photo, it’s from their brochure but all the others are mine). I loved the lighting in the lobby and the fun wallpaper in Art Deco style.

These two images are from their brochure, so now you can see what the rooms look like completely styled and of course, the front of the building with their adjacent cafe and bakery, a cafe that I adored (must try: sweet rolls and a mango yogurt smoothie). Scroll down for the cafe images. But first, let me tell you why this hotel was so special to me.

First of all, location. Super easy to navigate Stockholm from this point. Next, the staff. Everyone made you feel like the most important guest, and this is quite a special way to feel when you are thousands of miles from home. They’re super friendly and chatty, everyone speaks fluent English (I must add that I think this goes for the entire city), and they’ll help you with anything you need. And of course, there’s the property… Exquisite sums it up for me. It makes most of the places I’ve stayed at in the northeast (US) for three times the price look like Motel 6. I’m stunned that such a posh city like Stockholm doesn’t come with extremely expensive hotel rates like you’d expect. I’d love to see American cities get back to offering beautiful places to stay at affordable rates because they’re hard to come by – yet I’m finding here in Europe, even in cities like Berlin, the rooms may be small but the standards are very high and the rates are extremely affordable. And it’s all about luxury.

Entering our room from the hallway… When I say ‘our’ I’m speaking of Danielle and I, she’s a friend from the Netherlands who is a blogger, the editor of the Style Files. I liked our balcony and the pretty view of the apartments surrounding it. The flat screen plasma and the stereo system that allowed you to plug in your iPod was a bonus of course, but the bigger bonus was when we discovered the bathroom was in stereo — fully wired right into the shower. And of course, the marble tiled heated bathroom floors and the huge all glass shower wasn’t bad either. :D
This view is from our balcony. The room was mostly white with an orange hallway and workstation, orange and gray curtains, and a gray door. To the right where you see the desk, there are built-in cabinets with a mini bar, safe, hair dryer, storage, closet, iron, etc. I liked how well this small space was designed. To the left of the desk was the bathroom.

This view taken by standing in the same position as above, only turning the camera to the left a little more. The blinds can be opened so that while you are showering, you can give your roommate a little show, perhaps? But with Danielle as my roommate, there was no performance happening in this room! But the feature was cute and of course, practical as the bathroom had no natural light so this windowed shower was a smart design feature while being slightly cheeky as well. I must add that the lighting in the bathroom was adjustable so you could shower by candlelight so to speak with your favorite tunes playing, which made for a very relaxing evening shower before bed, especially after walking all day. We listened to Michael Buble and Sade, the best music for evening relaxation with our piles of design magazines, snuggled in our super comfortable beds.

Abba was over the bed, I imagined that they were playing Dancing Queen the entire time because it’s the only song I could hear looping in my mind each time I entered the room. The cutest thing about Hotel Rival is that the rooms come with a small selection of CDs and of course, one of them is Abba Gold. They’ll even loan you additional CDs, Playstation games, and DVDs at no additional charge.

And I have to mention the rugs in the hallways, each floor had a different design. This is the 5th floor, the hallway leading to our room. Isn’t the carpet the coolest? So original. I learned that they were designed by Swedish artist Carouschka Streiffert. The rug designs were inspired by ?urban paper waste? incorporating images of restaurant bills, movie or train tickets. I should add that the overall interior design of this hotel was pulled together by designer Karin Ahlgren of Ahlgren Edblom Arkitekter. Their portfolio is extensive and impressive.

And here are some images from the hip Hotel Rival cafe. I liked all the colors, each wall was different and very bright. But it was the smell of baked goods and the photography displayed on the walls that lured me in. Good food and good design? How can you go wrong?

I couldn’t take my eyes off of the gorgeous photography of Ulla Montan. Isn’t it arranged so well, and the lighting — this photographer is so talented! My favorite is portrait of Cecilia Frode (37-yr-old Swedish actress), she is so beautiful.


So, if you travel to Stockholm and would like to locate the perfect city hotel, make Hotel Rival your hotel of choice. You won’t be disappointed, I’m sure of it!

(images taken by holly becker for decor8 unless otherwise noted beneath the image)

Posted in travel on October 11, 2007

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