I read about the best new online shop today on Daily Candy called Gretel. Have you seen it? For those of you who haven’t, you’re in for a real treat. The website design and product photography is gorgeous, very sophisticated, fresh and young but beyond that, they have some of the most beautiful selections in a single shop, it’s lovingly curated and just fantastic. Gretel was founded last year by British interior stylist Abby Kellett who clearly had an eye for modern design.
I also like their store windows,”Just as a store changes its window displays, every season we will present our products in a new light. Welcome to Gretel’s Windows.”
(Photography: Claudia Uribe Touri)