Now Enrolling: Content Creation Workshop!
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Now Enrolling: Content Creation Workshop! -
Are you ready to take control of your content?
Do you want to create content that both you and your audience loves that gets you the desired results - sales, customers, newsletter growth, engagement spike, likes, followers, even to earn a living? Of course! You’re in the right place. This is the only content creation class you’ll need this year…
Content Creation Workshop, April 14 - May 15, 2023 - You can take this class for 4 weeks together with students then you’ll have 18 months of extra time afterwards to take it at your own pace until 12/2024.
Does any of this sound familiar to you?
✔️ I struggle with ideas around content and have no clue how to find my voice or style
✔️ I see what others are doing and feel envious and jealous instead of inspired and motivated
✔️ I always feel like my work is never good enough
✔️ I can’t seem to grow
✔️ I want to plan crazy good content and learn how to do it easily
✔️ I’m more of a quiet type, I can’t seem to compete with all of the extroverts out there
✔️ I’m a total extrovert but have no clue where to invest my time and energy
✔️ I want to create amazing content so I can grow something meaningful and profitable
I’ll share how to find your voice and use it for everything that you create in a heartfelt and authentic way. I'm here to show you that creating content doesn't have to be hard.
SIGN UP
This could be you…
Some takeaways from previous students who took this class who were once in your shoes…
✔️ In one week, I figured out my voice, my core topics, my mission and my vision! - Karen M., California, USA
✔️ I finally know which platforms to ditch and which ones to invest my time and energy into and how to grow them. - Susanne P., Munich, Germany
✔️ I don’t wake up anymore wondering what to say or do online, I have a game plan and most of all… content planning is so much fun! - Sonia G., Wendover, UK
Allow yourself to commit and become confident in:
* Find your WHY. This isn’t about THEM (your clients), it’s about YOU.
* Hone in on your reason, voice, strengths, and goals.
* Understand what you’re good at, what you need to learn, and what you should kick to the curb - then learn how to take action on your strengths.
* Grow a sustainable business that feels good and is aligned with your values and goals.
* You shouldn’t wake up feeling stressed or confused each day. It’s time to learn an easy, no-hustle approach to planning content that gets results.
* Stop feeling like a fraud or that you’re not good enough because you lack adequate experience - anyone can get started and build a brand - even with very limited experience. It’s time to end the negative self talk and just get started in a safe, supportive environment - this workshop!
* Commit to yourself: you can and will do this, you are able to create something to be proud of that’s also profitable - let’s do this!
Choose your path: Stay where you are and continue struggling OR sign up for this workshop and commit to moving towards your dreams.
Ready to get started?
What’s included…
Lessons are available to enjoy anytime, even with your morning coffee in bed. You do not need to be online at a specific time to take this class.
1: Each batch of lessons are available at 9:00 am CET on Mondays and you have 18 months to view them. Homework is also given each week, but it is optional. You have a week to complete each homework assignment if you’d like.
2: All lessons are brand new and created exclusively for this course in a variety of lovely formats: videos, audio files, screen casts and gorgeous printable downloads in color and in black and white.
3: Videos and screen casts will all be 10 minutes and under for quick viewing and learning. Same with audio files.
4: No more weekly hour-long Zoom calls. We will have 1 kick-off call (30 minutes) at the beginning of class and 1 final call at the end of class (1 hour) to answer remaining questions from students.
5: Course access until December 31, 2024 (18 months). All materials can be downloaded at any time.
6. You can join the free student community for this class on Substack (we will discontinue using Facebook in all classes going forward) to mix and mingle in the chat section there. You can even chat live with students from your smartphone if you download the free Substack app.
7. If you have taken classes with me before, this isn’t a repeat of anything you’ve ever taken - all topics and content is brand new and created in March/April 2023 for this class only.
What previous students have to say…
“The course inspired me so profoundly that it launched a career path I had previously only dreamed about. It will energize, inspire, motivate and offer you the courage and tools to start telling your story and building your audience just as it did for me.”
“Holly knows how to motivate, encourage and bring her students to the next level giving enormous value.”
“I had high expectations but this course surpassed them all, I loved every minute. Completely and utterly fantastic!”
“I was blown away by the creativity, style and sheer inspiration transmitted in just one online course. I was so inspired that I flew to New York for her styling and photography class which was another absolute delight!”
This is for you if…
x You want to finally find your voice and tap into your authentic self and brand.
x You really want to understand content from ideas to planning and make progress towards your goals right away.
x You want to grow your business in a way that feels good and fits your personality and style - whether you’re in introvert or extrovert!
x You need more confidence and some honest feedback from peers and your teacher about your business
x You want to learn at your own pace afterwards, but also value having fellow students to talk to for the 4 week learning period
x You are really ready to level up your game and wake up each day excited about your content, with a content plan that works
Ready to get started?
COURSE DATES: 4 WEEKS FROM April 14 - may 15, 2023
Module 1/Week One: FIND YOUR VOICE
With so much competition, some of us have lost our motivation, positive voice, and even our way. For Module One, we’ll work together on powering up you and your brand to make you feel more invigorated than ever before and to help you to develop an authentic, likable voice to attract a more dedicated following. Guest Expert: Garance Doré.
Welcome Video from Holly Becker
Lesson 1: What's Your Story? Find Your Story, Find Your USP (video lecture with subtitles)
Lesson 2: How to Identify Your Priorities as a Business/Personal Brand (workbook)
Lesson 3: Authenticity - What It Means + How To Bring It (video lecture with subtitles)
Lesson 4: Know Yourself, Strengthen Your Brand + Stand Out (audio file with workbook)
Lesson 5: Find Your Voice Case Study (audio file with workbook)
Expert Session: Garance Doré and Holly Becker (50 min video)
Homework 1: Optional
Module 1/Week One: X
With so much competition, some of us have lost our motivation, positive voice, and even our way. For Module One, we’ll work together on powering up you and your brand to make you feel more invigorated than ever before and to help you to develop an authentic, likable voice to attract a more dedicated following.
Module 2/Week Two: X
More than ever before, a blog is what you need to sell your brand and products. We’ll cover ALL things blogging, from content to design, because it’s still one of the key ways to find, and keep, a happy and loyal audience.
Module 3/Week Three: X
We’ll continue this week to dive into blogging, so sit back and enjoy!
Module 4/Week Four: X
Become a newsletter believer in just one week. Learn the platforms available, how to use them, why email marketing matters, effective sales strategies through email marketing that feel genuine and real, and more.
BONUS
Plus 2 Live Zoom Calls: Holly Becker and Students
New chat feature so you can chat live with fellow students directly from your smartphone!
Views of our classroom, lessons and workbooks:
ABOUT ME
I love to inspire others and share beauty, art, and creativity but also to teach creative thinking and concepts along with concrete tools for not only living beautifully but to design a heartfelt, sustainable business.
I was born a content creator. I started a diary when I was a child and I still maintain journals today. I once had 50 pen pals when I was a teen - I’d exchange hand-written letters and stickers with other girls all over the United States. To keep up with the daily onslaught of mail, my mother gifted me with my own post office box that I checked daily after school. In many ways, that was my first blog.
It’s not the 80s anymore, and I’m in the “middle years” of my life now. I’m a wife, mother, author, educator, photographer, keynote speaker, and interior designer. That sounds like quite a lot - or maybe that I lack focus - but the truth is that I’m very curious and creative, I’ll use any vehicles that I can to share my two core passion topics - interior design and small business. In fact, I started blogging in 2006 and became one of the world’s most famous design bloggers back then as I pioneered the new movement of blogging and social media without a clue of how it could evolve. It was a leap of faith that I happily took. By the time my blog was 5 years old, I had a best-selling book and over 1,5 million readers on my site.
Decorate, Decorate Workshop, Decorate with Flowers, and Decorate for a Party, and currently writing my 5th book which will be a design tome. My mission through my blog, decor8, and my books is to help people tap into their creativity so they can design a home that brings them joy and supports them in all aspects of their life.
Like many of you, I’ve dealt with my own demons. My parents divorced just before my 18th birthday. For the past 9 years, my little boy has struggled with neurological issues which can be challenging for us both. Life really changed in 2018 when my father, whom I hadn’t seen since I was 17, passed away and I found out from a Google search. I was hoping to locate him since I wanted to try a final time to repair our relationship and for him to finally meet his only grandchild, but it was too late - the door had permanently closed. A few years later during Corona, my mother (who remarried when I was in college) was diagnosed with Lewy Body Dementia and passed away in the most painful and heart-breaking way - and emotionally this was devastating since we were very close.
During both good and hard times in my life, creating content whether it be writing, giving a lecture, sharing my photography, shooting someone’s home or studio… It’s all helped me in so many ways. I can’t imagine my life without this career I’ve built around sharing. Content creation helped me to stay current to my audience because the consistency of making bonds your audience to you. I’ve also been able to care and support my family through my income. I am setting a good example before my son, showing him how I’m able to press on and stay focused no matter what - and this is simply because I found my passion so “work” is never hard but joyous. Through my content and by connecting with others online, I truly can endure anything. The process of regularly producing content is also incredibly restorative to me on so many levels and has helped me to understand and know myself better, to make improvements, learn new skills, and to age gracefully - I’m able to use tech and relate to my son - something that bonds us since he thinks it’s cool that I’m “so smart”. Creating content has allowed me to build beautiful and lasting friendships with so many people around the world and a sustainable, profitable brand since 2006.
How could I not want to teach a content creation workshop!?
FAQs
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The course runs online for 6 weeks. New lessons are published on the class site on Monday only. You have 6 weeks together to review your lessons. You have lifetime access which means for as long as the course is on Payhip.com - so for at least one additional year but maybe several. You can login anytime and enjoy all materials. If the class ever goes offline, I will email you so you can download everything first.
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No, you can enjoy the lessons whenever you’d like. The only exception is that our once-weekly video Q&A call will be at a set time determined by students. If you cannot attend, you can watch the video later since it will be saved.
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No, but it would help if you try to set these up before or during the first week or two of class so you can make progress as you go. It’s a lot easier to follow the lessons if you already have these things in place.
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You’ll get 32 lessons, 4 expert videos, 4 homework assignments, 3 bonus materials, 6 live Q&A chats with Holly Becker, multiple workbooks, lifetime access to future updates of this class, and community access.
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If you’re running a business where you need market yourself or your brand online, then you generally can write off this class 100% as an educational expense. This applies to German, UK, and United State tax laws. Please double check with your accountant or tax website in your country for more information.
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If you’re taking this course for career advancement, show your manager this page and ask what they think. You can get a certificate of completion and, if needed, a legit dated and signed letter that states you have completed this course.
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No.
I’m proof that you can turn your passion into a profitable online business. Building my brand as a content creator changed my life. I went from a desk job in corporate to running a successful 6-figure business within a year.
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I then became known as one of the most successful design bloggers in the world with my blog, decor8, in newspapers and magazines globally in over 100 publications. Later, I became a best-selling author with 4 books in 20 languages, I launched my online courses in 2009, and had two homes (one in Boston, one in Germany) from a few years. I made the leap and my childhood dream of relocating to Europe became a reality in 2009 because of content creation - I set my business up so I could live and work from anywhere in the world.
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Working from my home office allow me to wake up and design my life each day and a creative person, and as a mom, flexibility and having fun was really important to me. If I can do it, so can you!
Let’s Get Real
With over 8,000 students since 2009, this is the ultimate social media and email marketing course that will teach you how to make small changes that will result in big rewards as you learn how to attract, engage, and grow a loyal audience online, zero hustle required.
Throughout Attract, Engage and Grow Online, I’ll candidly explain how I run my own business (including the hard times I’ve had) and show you how you can remain true to your values and stay relatively small, but become mightier and more profitable than ever before simply by using the correct channels in the best way possible. You don’t have to have 1 million followers to be a success, one of our guest experts only markets her online courses via her mailing list of 10,000 subscribers and earns over 750,000 USD a year.
I solely built my business from nothing back in 2006 using only my blog for the first several years. It took time before I figured out a simple formula to success and now, 16 years later, I’m openly sharing my years of experience with you because once you learn from a successful entrepreneur like me (and my guests) then you’ll know how to market yourself so you can attract the right people, know how to engage with them and retain their interest, and grow your brand even further. Learning from me is so much easier than trying to figure out all of this on your own! I can show you where to start and provide you with reliable systems that can help you to see success and happiness.
Wouldn’t you love to approach your work each day with a plan in place, feel confident about what you’re doing, and know that you are on your way to reaching your goals? Don’t you want to wake up on Monday morning and feel ready to start the week, excited even?
This course will open your eyes to the possibilities in your own business - you won’t believe it until you get started and see for yourself!
Happy Students + Clients
Nearly 8,000 students have taken decor8 courses since 2009, and many went on to launch successful brands and businesses, some earning 6-figures as content creators, photographers, stylists, influencers, book authors, shop owners, online community creators, and more.
My work as a writer and photographer has appeared in over 20 books including 4 of my own (shown right), catalogs, advertorials, and in hundreds of magazines worldwide including Living At Home’s HOLLY magazine where I was the Editor-at-Large and Creative Director.
I’ve consulted for agencies, fairs, interiors brands, and media outlets to deliver custom, specialized training to leaders and teams at Doré, Johnson & Johnson, Kvadrat, Brigitte, Skandinavisk, Living At Home, Agentur Pedersen, Domotex, RICE and Formland.
YOU MAY HAVE SEEN ME IN…
©Holly Becker, decor8 courses, 2009-2023. All rights reserved.
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