
Decorator Concept: Coming March 24th To Anthropologie!
I’ve known about this for awhile now but wasn’t able to reveal it until today… but my source at Anthropologie has confirmed that I can announce this lovely news today… But this month they will launch a new decorator concept which will help customers carefully select products to fit their needs along with expert advice and assistance. These workshop-style decorator shops will roll out in twelve existing Anthropologie locations in the U.S. and U.K. (listed at the end of this post) and their website will mirror their offerings.
The decorator concept will share Anthropologie’s aesthetic but it will be completely dedicated to, “delivering a unique experience that helps generate design ideas and support decision making,” and the decorator shops in stores will have wallpaper swatches, rugs, curtains, printed information about products, and it will host regular workshops with design experts. Main categories such as curtains, furniture, hardware, lighting, rugs and wallpaper, will be helpful to decorators and the in-store shop will look a little different in each location and will serve as both reference and to spark creativity.
They will also have design books and magazines (a first for Anthro to stock magazines!) that will also be presented and I’m happy to say that my upcoming book, Decorate, will be part of the line-up of inspirational books so I’m very excited. I have to fly over to the states just to see it with my own eyes. :)
Online customers will benefit from the new “For the Decorator” section listed under Features, which will debut on March 17th. The section will be home to tips and tool, such as a wallpaper calculator, upholstery fabric and wallpaper swatch requests, and glossary.
The Anthropologie store locations that will launch the decorator concept on March 24th are: London, Atlanta, Beverly Hills, Chicago, Corte Madera, CA, Denver, Houston, Miami, Nashville, NYC, Wayne, PA and Westport, CT.
NOTE: In London, at their King’s Rd location, two workshops are slated for March 27th: Meet Emily Chalmers, author of Modern Vintage Style and owner of hip Shoreditch boutique Caravan who will be offering one-on-one personal design consultations with customers. You can also meet Jemma Ooi and Nathan Philpott, founders of Custhom, will be screen printing individual postcards demonstrating their techniques which customers will be able to take home.
(images: anthropologie)
























March 9th, 2011 at 9:34pm
Congratulations! That’s great news and it is a fabulous concept to add to the Anthropologie stores. Living in London, I will be sure to attend the workshops on Kings Road, sounds like they will be amazing!
Isa Maria´s last [type] ..static
March 9th, 2011 at 9:39pm
This is great news! I love Anthroplogies and all their home decor offerings. Can’t wait to see what tips & ideas they have to share!
March 9th, 2011 at 10:06pm
This looks so cool! Too bad they didn’t choose any of the six Boston area stores to be part of the new program. :( I was getting all psyched up about it, so I’ll just have to check it out online instead!
Laura@JourneyChic´s last [type] ..Paper Dolls
March 9th, 2011 at 10:17pm
Congratulations! This sounds fabulous!! Can’t wait to experience it for myself.
Rachelle {wiley valentine}´s last [type] ..Pink Parasol Party
March 9th, 2011 at 10:17pm
I’m surprised they haven’t done this already. Makes complete sense. I’m glad they are showing their hometown (Philly) some love with the Wayne location. Wish they would do something down by their headquarters. It’s so pretty down there!
March 9th, 2011 at 10:23pm
omg! i can’t believe they are putting one here in nashville. we are on the map! thanks for sharing this good news holly!
Heather- Gathering Spriggs´s last [type] ..What Does Your Blog Say About You
March 9th, 2011 at 10:42pm
Oh, how exciting is this? I have been surprised Anthro hasn’t done something like this before… seems like a perfect fit for their stores. I am bummed our Minneapolis stores will not be some of the “chosen” ones, but I am sure the program’s success will move it through all stores quickly.
I am so excited for you to have your book featured as well…. what more could a girl as for? A fantastic new book in an Anthropology setting? Celebrate you must!
Congrats and thanks for sharing Holly!
Erica Cooper´s last [type] ..Using Fear to Motivate Your Best Self
March 9th, 2011 at 10:42pm
Congratulations! That is so exciting! I look forward to checking this out and if I see your book I’ll make sure to take a pic and send it to you.
March 9th, 2011 at 10:44pm
I love it! Look forward to using some of those tools. Can’t wait for the book either! oxox
March 9th, 2011 at 10:53pm
Congrats on the book being in such a special store! I can’t wait to see the concept in action! What a dream job to be the salesperson/decorator that works in that new concept!!!!
xoxox,
sandee
royaltygirl´s last [type] ..Love the color yellow and the new kate spade website!
March 9th, 2011 at 10:55pm
This is really interesting, ever since I went to my first anthropologie store September 2003 I’ve been fascinated with their interiors products
Mary Middleton´s last [type] ..Is this seat taken……
March 9th, 2011 at 11:16pm
Ooo! I heart me some Anthro good news like this! I hope I can attend one of the workshops too. So happy for you and your book too! I can’t wait to see what sorts of magazines they will be offering….hmmmmm….. :)
March 9th, 2011 at 11:25pm
What exciting news! A fantastic development :-)
Jem xXx
Jem´s last [type] ..Revolutions
March 9th, 2011 at 11:27pm
So cool! I live near Chicago so I will definitely be checking it out. Congrats on having your booked sold there too! :)
March 9th, 2011 at 11:32pm
this is a nice idea – a real step up for anthropologie.
fyi:
I’m drooling over those wallpapers.
March 9th, 2011 at 11:34pm
This sounds like such a great concept! And what a fabulous opportunity for you, Holly! I’m going to be in London during the opening – can’t wait to attend.
Vanessa Elizabeth l Ruffled Rose´s last [type] ..spring polka dots
March 10th, 2011 at 12:00am
I’m surprised they didn’t do this sooner! This is quite the news flash, Holly!
I wonder if they’ll bring it to Canada at some point. It would be hugely popular.
janis – pinecone camp´s last [type] ..Vintage Goodness
March 10th, 2011 at 12:09am
WAHOO! You go girl! Just another in a long line of success you deserve :)
Heather @ Post Road´s last [type] ..Not a corporate office – No siree! Post Road Style
March 10th, 2011 at 12:38am
What a combination…Decorate and Anthropologie! We’re so excited for you…Congratulations Holly!
Lily from Birch + Bird´s last [type] ..Etsy feature- Sadie Olive
March 10th, 2011 at 12:42am
How exciting! Anthropologie never fails to make us happy! Congratulations on your book, how great! I’ll be watching for it!
Reyna´s last [type] ..For the last days of Winter
March 10th, 2011 at 1:58am
First Anthro’s line, now this? Fantastic!
Brooke H´s last [type] ..Custom Bridal Illustration- My Process
March 10th, 2011 at 1:59am
Whoops!!! Left out the word “wedding”. I meant first Anthro’s Wedding line, and now this. Love it!
Brooke H´s last [type] ..Custom Bridal Illustration- My Process
March 10th, 2011 at 2:05am
Very exciting!!
M´s last [type] ..Pretty cakes
March 10th, 2011 at 2:10am
Great news. Putting This on my to do list!!
March 10th, 2011 at 2:25am
That’s awesome! I wish there were a closer Anthropologie…. I used to live so close to them! LOVE THAT STORE. (Just got my birthday gift from them!)
Shari´s last [type] ..My Letter to the Universe
March 10th, 2011 at 2:27am
Omg. I can’t wait for this to launch. This is one brand that knows how to push the envelope and deliver for the consumer. Fab idea!
March 10th, 2011 at 2:49am
Congratulations on your book, how exciting for you! The new Anthro concept sounds great, thanks for spilling the beans. Looking forward to checking out the Atlanta location!
cc´s last [type] ..Girls Cherry Red Flower Hair Clips Barrettes Accessories Easter Gift USD 450
March 10th, 2011 at 5:10am
just read the news over at style court…but not the bit about your book….wonderful news Holly….very happy for you!!! I’m excited about the online feature…some good news for those of us in places without anthro stores!! cannot wait for it to launch!!! congratulations again!! xx meenal
meenal @ maison marigold´s last [type] ..Runway to Room
March 10th, 2011 at 5:14am
Holly…is there somewhere I can read /see the preview of your book..my husband’s travelling to the US in april ( for the grand canyon rafting/adventure trip, no less)…would be great if i had some idea before i asked him to get it for me. xx meenal
meenal @ maison marigold´s last [type] ..Runway to Room
March 10th, 2011 at 7:30am
That is SO sweet for you!!! Congratulations!
Man I wish sometimes, real bad, that I lived back on the mainland. No Anthropologie in Hawaii :( I’ll definitely have to check it out when I go back home to Houston…
Hannah´s last [type] ..new studio mascot!
March 10th, 2011 at 7:47am
How fab!! I love Anthropologie – just wished they would set up shop in Denmark. Until then I will go London way – yay :)
Anya´s last [type] ..I want to live here
March 10th, 2011 at 8:08am
Fabulous.. I saw a tiny article in Elle decoration this month saying the same thing but not giving out much information, so its nice to have more information thanks xxx
Lynn´s last [type] ..Visiting the Vintage Fashion fair
March 10th, 2011 at 12:00pm
That’s a genius idea! Congrats Holly :) Wish they could come to Toronto too! *sigh* I know they have a few shops here, but they are very small.
Afi´s last [type] ..Illustration Friday – Warning
March 10th, 2011 at 12:32pm
Wow, what a great news! I adore Anthropology. I wish we had this one in Amsterdam too! Thanks for sharing the news Holly!
Lise M´s last [type] ..LETS GO SHOPPING- GOSTO DESIGN
March 10th, 2011 at 12:53pm
Wow, Anthro is really branching out these days, what with BHLDN last month and now this. Sounds great, and how exciting that your your book will be in their shops!
Ele´s last [type] ..A taste of spring- My Favourite Salsa
March 10th, 2011 at 2:41pm
Oh, I think I urgently need to schedule a trip to London – to finally see an Anthropologie store “live” and to buy your book!
The pictures are simply fantastic!!
Kristina´s last [type] ..home sweet home- glimpse of lausanne
March 10th, 2011 at 3:01pm
Oh I wish Anthropologie was even here in Italy!! :-(
Cristina´s last [type] ..Cuscini Emoticons
March 10th, 2011 at 3:14pm
Couldn’t be more excited about this! Although…my heart sank to find Portland, OR isn’t on the list. Guess I have another excuse to travel. :)
Leigha
Leigha´s last [type] ..Precocious beans
March 10th, 2011 at 3:56pm
Miami store? which one please? the one in Lincoln Rd. or the one in Aventura?
Eager to visit your scheduled decorating sessions!
March 10th, 2011 at 4:26pm
Just brilliant, but I guess DC is just not hip enough to get it yet…I’m trying ladies to make it hipper!!!!
Danielle´s last [type] ..Future-Standard GIVEAWAY on What to Wear Wednesdays
March 10th, 2011 at 4:35pm
What a great idea! Thank you for helping me discover this place, I live in London so will more than likely be popping in on the 27th. The images are lovely, they make me want to reach out and touch it all!
Thanks again,
Vanessa
March 10th, 2011 at 6:40pm
It sounds awesome!!!! Thanks for sharing! Xoxo
Rocio R.
Rocio Rincon´s last [type] ..Thanks to God!
March 10th, 2011 at 9:00pm
How exciting that your book will be in their stores! Seems only fitting since I would not even have entered their doors but for your blog – so they have you to thank for my subsequent shopping trips in their Seattle store! Congrats – sorry Seattle will not yet have the decorating portion – but I’m sure it will come!
March 10th, 2011 at 9:25pm
Oh my goodness, I didn’t think it was possible for me to spend more money at Anthro. Wow!
Kelly @ Featheredflower´s last [type] ..Amazing Furniture Refinishing
March 10th, 2011 at 9:51pm
Thanks for sharing… this so great. And how cool that you’re book will be sold at Anthro. So so exciting. Congrats, Holly!
xo
Trina : la la Lovely´s last [type] ..On the Wall
March 10th, 2011 at 10:08pm
sooooooooo excited! This is great news! I absolutely love anthropologie decor!
March 10th, 2011 at 11:16pm
How frickin cool is THAT?! That they are going to be offering design services, yes….but, that your book is going to be in there TOO! I LOVE it! So, so happy for you hunnie bun. And this is super cool news! Love it.
xo
Melis
Melissa de la Fuente´s last [type] ..The little things & little moments
March 10th, 2011 at 11:34pm
How I wish we had an Anthropologie store here in Honolulu!
Lucky for those who have a location in their city.
…I’m Anthropologie dreamin…..
March 11th, 2011 at 12:04am
I cant wait! Now if they’d just start selling those adorable crab cupboard door handles again I can die happy. Note to self: in the future buy immediately when anthropologie!
London Lisbonite´s last [type] ..A true London Lisbonite
March 11th, 2011 at 12:13am
Thank you for the information on Anthropologie – hopefully they will eventually launch the decorator concept at the Toronto location – fingers crossed!
I’ve just discovered your blog today and I’m super excited to start exploring – I’m also excited to check out your book Decorate – I have a passion for beautiful and unique spaces and I’m always looking for new and creative ideas!
You might be interested in checking out my blog – I made a post today on these vibrant chairs that I came across at an Edwardian country house in Kent this summer – I love the contrast of the bright colours against the black and white tile floors.
Leah
March 11th, 2011 at 12:16am
great news and thanks for sharing it! the anthro near my work has practically become a second home to me providing both comfort and inspiration during my lunch breaks.
mosey´s last [type] ..wood warmth
March 11th, 2011 at 2:01am
Wow! This is great news. Houston, Tx was on the map, and I’m sure happy about that. Congrats!!
March 11th, 2011 at 2:25am
Dream come true!
Marija (Sachiko Lamb)´s last [type] ..Photo
March 11th, 2011 at 2:51am
Congrats Holly! How lucky for you. i’m looking forward to buying my copy.
The Shutter´s last [type] ..Its a girl thing
March 11th, 2011 at 3:54am
This is such a great idea! I wish they offered this in the Toronto location!
Renee´s last [type] ..Recipe- Traditional Irish Chocolate Cake
March 11th, 2011 at 4:06am
Awesome…Anthro’s been such a long purveyor of immediate trends and longstanding style…it’s only fitting they offer these in-house services for the average consumer who may come in to shop for apparel but end up outfitting their entire home while they’re at it! Great news, thanks for sharing!
xo-Julie
Julie´s last [type] ..Easy Breezy
March 11th, 2011 at 6:07am
Anthropologie stores did a great job with this addition :) I really wish we had something like it here in the Philippines. Nice post!
March 11th, 2011 at 11:32am
what a great shop. Thanks again for scouting for us
Catherine LES VIGNETTES´s last [type] ..Vintage props
March 11th, 2011 at 4:42pm
oh this is going to be fun…Wayne here i come…and congrats holly that your book will be part of the collection-xo
Claudia@stonehouselove´s last [type] ..i gotta have…
March 12th, 2011 at 1:05am
Wow! Congratulations!!! Thanks for the heads up, I can’t wait to check it out.
March 12th, 2011 at 12:08pm
LOVE! But I don’t think I need the decorating advice, I’ll just move in their shop! :)
Anna´s last [type] ..UP real life!
March 13th, 2011 at 6:33am
AWESOME! can’t wait to check this out at my local anthro! will be a great addition to the shop!
natasha´s last [type] ..arte de fleur
March 13th, 2011 at 9:04pm
hi holly!
i cannot tell you how excited i am that my two favorite things – antho & your blog – are combining efforts. i live minutes away from the wayne, pa store and have been a frequent customer since it opened years ago. i watched this little gem blossom into the lifestyle chain it is today and and it just warms my heart to know that the same success will be happening for you. you are such a talented lady and i wish you all the best. i can’t wait to start using the services and learn from the best (you). congratulations!!!
March 14th, 2011 at 12:04pm
wow, exciting news! i now have an excuse to head to NY more often!
julie@ hazel & hunter´s last [type] ..totokaelo
March 14th, 2011 at 12:11pm
So incredible! Truly exciting! And so many congrats on the book!
Xo
March 14th, 2011 at 6:48pm
oh my gosh…….nothing would make me happier then if they brought this to Canada, I would be in designer heaven.
March 14th, 2011 at 11:02pm
So excited that a shop is opening in Chicago! I will definitely have to check it out! This is amazing news for all of us mortals who obsess over the wonderful displays and and store designs of Anthro!
March 16th, 2011 at 9:31pm
I can’t wait!! I am not sure which Miami store will be launching on March 24th but I want to go!!! This is so great:)
March 19th, 2011 at 5:23pm
Oh yeah! I live in Atlanta. Can’t wait to check it out!
March 23rd, 2011 at 5:20pm
Yay! Finally Houston gets something cool.