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Shop Absolutely Beautiful Things Online

It’s springtime in Australia — flowers are blooming, the sun is shining and sweet color abounds! Did you know that blogger and interior designer Anna Spiro from Absolutely Beautiful Things and Black & Spiro recently launched an online shop? Oh yes, she has and the concept is super original. She calls it the Absolutely Beautiful Things store where you “Shop This Look”, but I call it a brilliant Shop By Numbers retail experience that I predict is a growing trend for websites everywhere. It takes the guesswork out and puts the fun back in online shopping because frankly, online shopping needs a boost because the same ole same ole experience of buying stuff online can be so vanilla and I’d like to see more shops adding content or features to their site that an in-store experience just can’t give.

Shop by Numbers

(Above: Anna breaks down each item in her styled room, making it a breeze to get the look! She clearly loves pink!)

I’ve seen this shop by numbers approach only a few times online so it still feels like a very fresh approach to selling and I love how you can build a room easily through the overall approach of breaking down all of the items and more or less saying, “Hey, you like it, here you go – now you can buy it.” It takes the complication out of what can often be very complicated – shopping for decorative items online. It’s also easier to find products in a photo that you like when you can just click on the item and instantly link to where it’s listed on the site.

Shop by Numbers

Shop by Numbers

And for those of you who aren’t familiar with this Australian design maven, check out these beautiful images from her home and shop. Swoooooon!

Anna Spiro

Anna Spiro

Anna Spiro

Anna Spiro

Anna Spiro

Anna Spiro

Love this, Anna – way to go!

(images: elouise van riet-gray)

Posted by decor8 in Shopping + Products on September 08, 2011

Your comments...

  1. Juliette commented
    September 8th, 2011 at 5:46pm

    I couldn’t agree more about the need for online shopping to get a facelift. I really like this method b/c it feels interactive and really showcases the shop’s aesthetic and creativity…and it will probably get me to buy more, lol! Seriously though, I love how some clothing stores are also doing this b/c I feel like I suck at picking out good outfits.
    Juliette´s last blog post ..Loving the new issue of eMag ‘Styled’

  2. Notes from Holly St. commented
    September 8th, 2011 at 6:09pm

    Love this concept! Makes shopping and visualizing so much easier. And these colors are so beautiful. I’m going to check out her shop now!

  3. Ashley @ LML commented
    September 8th, 2011 at 7:27pm

    “Spring 2011″ <– I was so confused until I remembered that Australia's climate is the opposite of ours! We'll have to wait until spring to see their fall line :)

    Ashley @ LML´s last blog post wednesday: Horace & Jennifer

  4. Modern Country Style commented
    September 8th, 2011 at 8:05pm

    Hi Holly,

    I just wanted to tell you again that I LOVE your book and blog! Your posts come straight into my Favourites in my Google reader and I devour every one!

    It’s been so lovely to hear your excitment about your book tour – that despite your huge success, it still gives you butterflies! That’s so gorgeous!

    Modern Country Style´s last blog post ..You’re In For A Tweet…..

  5. Rebecca commented
    September 8th, 2011 at 8:22pm

    Such a good idea, online shopping can be so dull, its noce to see things in an actual setting so you can visualise it better in your own home!x
    Rebecca´s last blog post ..littletree bakes (cooks)…butternut squash soup

  6. Punctuation Mark commented
    September 8th, 2011 at 8:40pm

    this is amazing… i love everything is this post… the colors are sooooo beautiful!!!
    Punctuation Mark´s last blog post ..FNO

  7. tereza commented
    September 8th, 2011 at 8:46pm

    wow how fun and cheerful!

  8. Fiffiga Systrar commented
    September 8th, 2011 at 11:07pm

    Wow! That is just great!! What a super-idea! I love the webshop!

    THANK YOU for sharing!! The photos are wonderful!

    Love Emelie & Elin
    Fiffiga Systrar´s last blog post ..Vinn Leila Lindholms NYA bok!

  9. Miss Elleen commented
    September 8th, 2011 at 11:20pm

    So bright so colorful so cute!!!!
    Miss Elleen´s last blog post ..Pink moody September days…

  10. Natasha Williams commented
    September 8th, 2011 at 11:51pm

    WOW! Thanks for sharing Anna’s store and blog it’s very inspirational.
    Natasha Williams´s last blog post ..Swirl and Sip

  11. kathy weller commented
    September 8th, 2011 at 11:51pm

    Yikes-that pink room is a riot of awesome. Lovely and bright spaces!!
    kathy weller´s last blog post ..Print #17/30: Let’s All Be MARVELOUS Together

  12. Mar commented
    September 9th, 2011 at 1:37am

    I love the wallpapers!!

    Thanks you for all your work in the blog, I love the decoration and I’m allways using images as an inspiration for my illustrations!

  13. Mamima commented
    September 9th, 2011 at 1:42am

    All these things and colors look like springtime. Thanks for sharing the touch of Australian Springtime. In Portugal we are almost in the end of the Summer.

  14. PAppel commented
    September 9th, 2011 at 2:59am

    Want that bed and the red dresser to the right of the bed and the coverlet and the lamp with the colorful shade.

  15. Lynne commented
    September 9th, 2011 at 3:15am

    What a wonderful idea! Love it and Love love love all the color!

  16. holly - livingston & porter commented
    September 9th, 2011 at 3:54am

    Genius! Pure genius! Virtual shopping at its finest!
    La la love it!

  17. Anna Spiro commented
    September 9th, 2011 at 5:55am

    Thank you so much for this post Holly! You are amazing as always with your generous support!


  18. Lelanie commented
    September 9th, 2011 at 1:09pm

    Hey Holly,

    I am so glad to see Anna’s work featured here. She is an amazing designer and so clever!

    I actually feautured her last vignette sale on my blog.

    It’s nice to see that she gets the exposute that she deserves.

    PS- I jsut signed up for the blogging my way course this morning! I am super excited. :) (big smile)

    Have a great weekend.
    Lelanie´s last blog post ..Lee Jofa.

  19. Heather Davulcu commented
    September 9th, 2011 at 2:54pm

    Oh so happy to see some COLOR! And pattern–so pretty & lively & happy! This post made me smile~
    Heather Davulcu´s last blog post ..Good Ol Yardley

  20. sylvie commented
    September 9th, 2011 at 4:52pm

    superbes images !!!!
    la déco est magnifique !
    sylvie´s last blog post ..C’est toujours un peu la même chose…..

  21. decor8 commented
    September 9th, 2011 at 8:10pm

    @Lelanie – That’s great, see you in class!!! xo

  22. Lauren @ Polka Dots & Sprinkles commented
    September 12th, 2011 at 11:06pm

    I love love love this shop! What fantastic use of amazing colors! Very impressive! :)
    Lauren @ Polka Dots & Sprinkles´s last blog post ..Sprinkling in Some Glam: Football Season

  23. Ana Vicky commented
    September 14th, 2011 at 8:15am

    this is beautiful!

  24. Caroline commented
    September 19th, 2011 at 5:49pm

    This was the very first blog I found online about 4 years ago AND the reason I started blogging myself. Plus I have to say her style of decorating is so regocnizable. I had only seen the pictures and not read the copy yet and thought ‘hey, that looks just like Black and Spiro’. My sister lives in Brisbane now and I regret not being able to visit (pregnant and next year young baby). Otherwise I definately would have visited her shop.
    She also has a great guesthouse you can rent on one of the islands of the coast of Brisbane. Nice holiday tip!

  25. Brett Bralley commented
    September 21st, 2011 at 2:48pm

    Love this concept! And the color in these images is phenomenal.
    Brett Bralley´s last blog post and Mexican

  26. Nathalie commented
    September 21st, 2011 at 3:42pm

    Her window displays are so enticing. I wish we had a Black & Spiro in London. I’ll be keeping my eyes open for their new website -thanks for the tip!
    Nathalie´s last blog post ..Design concept – Interior Designers

  27. yania mena commented
    October 21st, 2013 at 7:11am

    Love the colors and the mixture of patterns!!

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